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Do You Have a Good Return Policy?

The vast, vast majority of people who are going to purchase from you care about the return policy. While many of them won’t ever use it, a Harris Poll said that over ...

Developing the Perfect Small-Business Budget

Setting and sticking to a budget is one of the hardest things on the planet, and it’s especially hard for a business. After all, you need things! You need employees, new office ...

Choosing the Right Managed Service Provider for Your Business

You might not be able to afford a full-time IT guy, and in many cases, you don’t need one. That’s what MSPs – managed service providers – are all about, after all. ...

How You Should Interact with Your Customers on Social Media

The rise of social media to communicate with customers has been a fairly recent trend, so it makes sense if you aren’t sure how to maximize its potential. Getting people to interact ...

How to Perfect Your Work-at-Home Policies

Now that you’ve decided it’s okay to enact a work-at-home policy, maybe you aren’t quite sure what should be included in it. That makes sense; the entire frontier of work-at-home was just ...

How to Get a Client to Heed your Call to Action

When someone comes to your website, you don’t want them to stop at the front door. You’d like them to click around, explore, and consider your services. Ultimately, you want them to ...

How Can Social Media Help Your Business?

It’s a little known fact of the small business world: people buy from people, not from websites. Interesting concept, right? You could have the nicest website in the world with the most ...

Can Something As Simple as a Font Matter for Your Website?

We all know colors, design, and content are key to a successful website that converts. Sometimes, though, something simple and small like a font is completely overlooked. The right font can make ...

Can Instagram Be Useful for Your Business?

In general, most people agree that social media is a useful tool for businesses – small and large ones alike. However, there’s one social media platform whose utility to small and medium ...

Can Crowdfunding Make Your Business Boom?

You’ve probably heard of them: Kickstarter, IndieGoGo, GoFundMe. In the past few years, these websites have become huge proponents of getting those who don’t have any money but have good ideas the ...

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